Thursday, February 4, 2016

Week 3 - MKTG349 - AdWords Fundamentals

Recently, I took my first attempt at passing AdWords Fundamentals and working on my certification with AdWords. Going into the exam, I thought that it may be easier than expected. But what did I know? Until taking this class, I never heard of Google AdWords or how I can use it. Basically, I went in blind during the exam. Overall, I did not get a great score, but it was definitely better than what I thought I might earn based on my little knowledge of AdWords. 




Going into the future, I am ready to study and put the effort in to receive at least 80 out of 100 on the test. To accomplish this, a key tool that I will use has to be the exam study guides given by Google. There are three main sections for the study guide. They include: introduction to AdWords, campaign management, and measurement and optimization. Additionally, there are several videos on YouTube that can help study as well.

Check out these links for exam prep videos: